Change of lanes

It has been ages since i posted on the blog but there is a reason. I´m in for a big change in my professional life. For 23 years i´ve been running the family business with my big brother. The mans fashion store Vitré. The boutique  was founded by my father and two of his friends […]

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The Fat Awakens

Guess what, winter sucks! Dark, cold and snowy. I’m freezing and don’t wanna go outside any more. Naaaw… I’m just kidding. Winter is awesome and it’s me who’s been lazy the last two months. But to be honest. We had quite a rough one this year. Two kinds of weather, super cold or super snow. […]

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The Emerald Fat Bike connection – Part four, Wayne and Emma

This is the first of a series of post from our Ireland trip.  (More to come about Fatbikeadventures.ie and the riding.) Here is what happens when you ride bikes. Back in March i had some new friends over from Ireland to ride the ice of the Bay of Bothnia. Check the story on how we […]

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Stay passionate 

This was supposed to be a status shared on B.L.i.S.L Facebook page but when I started writing about the link i realized i had to write more than just a status update. My friend Mike “Kid” Reimer of Salsa Cycles wrote such a great article on The Radavist about the new Salsa Blackborrow that wasn’t […]

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Instruments of Adventure

Salsa cycles just dropped their ah-mazing short film by Bjørn at Mjolnir film.  There are a lot of adventure shorts across the interwebs but this is problay the best!  Here is 14 minutes and 10 seconds well spent. 

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The Luleå Way, Winter

Visit Luleå have the good taste of letting a young talented film maker make short edits from our beautiful city. Jacob Nilsson from Silverview and Viktor Johansson from Mera Media just released their fifth edit and yes, me and the Muk is making a short appearance.  As we did in the summer edit. So happy […]

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Original Luleå Story

I´m stoked and very proud to be featured in the Magazine Original Luleå Story. This tells the story of all the amazing people and things happening in our wonderful town. Luleå is located just a few kilometers south of the arctic circle and you might think this is some remote place far from the big […]

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B.L.i.S.L 2.0

It´s been almost four years since i started Bike Life in Swedish Lapland, four awesome years. I´ve gotten new friends all over the world. It has opened up for me too write for Fat-bike.com, Salsa Cycles culture blog and Fatbiking.eu. When i began it was obvious that i should write in English. I wanted to […]

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What it’s really all about

In times like these, and by that i mean Eurobike, Frostbike, Interbike-times. Everybody is showing off thier new stuff for 2017. Well, as i were saying, in times like these it’s easy to forget why we ride. Don’t get me wrong, i love getting the news on all new gear and bikes. But sometimes it’s […]

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Growing old is mandatory, growing up is optional

A few days ago i had a scary wake up call. We were visiting my father in law (who is a total badass, ex navy officer who just turned 93 years old) at the hospital. He´s been there a few days due to an infection. As we sat along chatting when a nurse came to […]

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