Change of lanes

It has been ages since i posted on the blog but there is a reason. I´m in for a big change in my professional life. For 23 years i´ve been running the family business with my big brother. The mans fashion store Vitré. The boutique  was founded by my father and two of his friends …

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The Fat Awakens

Guess what, winter sucks! Dark, cold and snowy. I'm freezing and don't wanna go outside any more. Naaaw... I'm just kidding. Winter is awesome and it's me who's been lazy the last two months. But to be honest. We had quite a rough one this year. Two kinds of weather, super cold or super snow. …

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The Emerald Fat Bike connection – Part four, Wayne and Emma

This is the first of a series of post from our Ireland trip.  (More to come about Fatbikeadventures.ie and the riding.) Here is what happens when you ride bikes. Back in March i had some new friends over from Ireland to ride the ice of the Bay of Bothnia. Check the story on how we …

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Original Luleå Story

I´m stoked and very proud to be featured in the Magazine Original Luleå Story. This tells the story of all the amazing people and things happening in our wonderful town. Luleå is located just a few kilometers south of the arctic circle and you might think this is some remote place far from the big …

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